Olena Zinenko

Olena Zinenko

Ph.D in social communication and media studies

Languages for professional communication:

English, German, Polish, Ukrainian, Russian, Latin, Ancient Greek

Description of the field of scientific research:

Media discourse on war, peace, and popular culture. Public event media representation analysis. Framing in Journalism, strategy communication, and culture communication. Pragmatics of social and media communication.

List of duties:

Discourse analysis of communication policies, development of communication strategies for public organisations, media monitoring, media communications, journalism, PR, ethics of strategic communications.

Professional experience:

Kharkiv State Culture Academy, Faculty of Cultural Studies, Department of Journalism, Lecturer ‍2016 – present.

V. N. Karazin’s Kharkiv National University, Faculty of Sociology, Department of Media and Communications, Senior Lecturer, ‍2017 International Program for Graduates of Institutes, European University Viadrinа, Frankfurt (Oder), DAAD, Guest researcher.

International Program for Graduates of Institutes, European University Viadrinа, Frankfurt (Oder), Guest researcher, ‍2018 – present.

Centre for East European and International Studies (ZoiS, Berlin), Germany, UNET team research fellow 2019.

2024 – present IFHV, Ruhr University, Bochum, Germany, postdoc researcher, PSI Foundation.

2024 – European New Media School (ENS) at European University Viadrina, Frankfurt (Oder), Germany, research fellow 2023-2024.

In addition, Olena has been a member of the Polish Communication Association since 2022 and the European Communication Research and Education Association (ECREA) since 2023.

Keywords:

  • Social and behavioural sciences

  • Regional studies

  • Teaching

  • Book writing

  • Discourse analysis

  • Media communications

  • Social media analysis

  • Communication for Civil Society Organizations

Basic scientific publications:

  • Transformations of cultural public event’s message in the Ukrainian mass media

    Zinenko Olena, Journal of Modern Science, Рік: 2019, Сторінки: 42(3): p. 95-108.

    Role: Author

  • The Role of Culture Events in Shaping the Discourse of Independent Journalism in Ukraine in 1991-2018

    December 2019, Olena Zinenko

    Role: Author

  • The public event effect: Representations of the social and media interaction

    Zinenko Olena, Journal of LNU, Jornalism Series, Рік: 2018, Сторінки: 44: 260–269.

    Role: Author

  • Mediatization of the needs of people with disabilities in war discourse in Ukrainian social media

    3rd International Workshop on Social Communication and Information Activity in Digital Humanities (SCIA 2024) Vol-3851, urn:nbn🇩🇪0074-3851-3, Lviv, Ukraine, October 31, 2024.

    Role: Author

  • The Mental Health Discourse in Social Media as a Factor of Information Resistance of Ukrainians

    Role: Author

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